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Building A Digital Game Plan For Events

On 1 March 2010, I made a presentation at MPI’s European Meetings and Events Conference in Malaga, Spain on “Building a Digital Game Plan”. The idea behind the presentation was to get the audience to think about how to get the audience to think about the opportunities that technology can bring
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Insights from Jack Morton on Event Tech Strategy

This morning, I was powering through my backlog of “toread” articles when I ran across two articles from Jack Morton that are worth discussing: “The Power of Smart: Integrated Event Technology” and “Orchestrating the (IT) Experience.” Think Beyond Tools. Focus on Attendees. I like the way they frame the discussion in
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