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IMT Mailbag – How Do I Engage the Audience at Virtual Meetings?

Recently a Manager of Sales Administration emailed us and asked us the following question: Subject: How do you keep attendees engaged during virtual meetings? Do you have any suggestions on articles, books, etc. that address Virtual Meetings regarding how to engage the audience, stop multitasking and keep them engaged? Here’s how we answered

First Impressions: IML Connector

Have you heard about the new IML Connector? It was announced in February 2010 and has been repeatedly delayed in coming to market. Well, it is almost here. Last month, IML demonstrated the Connector at an MPI Minnesota chapter meeting. Luckily, I happen to be there. What is the IML Connector? The IML Connector

Social Media in Events: Beyond Facebook & Twitter

Does it seem like every post about social media in events talks about Facebook and Twitter? Do you feel like your creativity is being constrained, because so many people are talking about the same 3-4 solutions?

I do.

In a followup to my last post (Real World Likes – The Next Big Thing in Social Media in Events), I want to show you two fresh examples that will help you open your mind to new possibilities for social media at your events.

New York City Marathon 2010

[youtube=http://www.youtube.com/watch?v=SnrzClsOlyU&feature=player_embedded]

See how Asics used videos and location based tracking to help family and friends at home cheer on their marathoners. This is really cool stuff. Fans record videos and leave messages for runners. Then as the runners go past a checkpoint, the videos and messages play on large screens. 

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GPJ’s David Rich on Bringing Digital To Events

Are you overwhelmed by colleagues wanting to add social media tools to your events? Are you wondering where to start? Start by listening this Podcast with David Rich, Senior Vice President of Strategic Marketing & Worldwide at George P. Johnson. David offers healthy insights and practical advice for event professionals that are
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