A few months ago, I was asked to contribute to a research report on Social Media in events. The researcher was looking for insight on social media in events across several different dimensions - technology tools, event strategy, event design, co-creation, collaboration, etc.
Yesterday, that report was finally published by Echelon
Last Thursday's MTO Summit had the feel of the Saturday Night Live Skit - Wayne’s World. On one hand, we were in the basement of the Chicago O’Hare Hyatt with a stage that looked like it came from Wayne’s mom’s basement in Aurora. On the other hand, the sessions were
Esquire magazine did something really cool and innovative! They turned their paper magazine into an interactive experience with augmented reality. While the idea is novel - I like how they gave readers several interactive experiences.
Here is how it works: First, you need Esquire magazine. Then, download some software from Esquire’s
