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	<title>Interactive Meeting Technology &#187; Wired</title>
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	<description>Attendee Engagement for Events</description>
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		<title>Is this the Future of Event Guides and Exhibitor Brochures?</title>
		<link>https://www.interactivemeetingtechnology.com/is-this-the-future-of-event-guides-and-brochures/</link>
		<comments>https://www.interactivemeetingtechnology.com/is-this-the-future-of-event-guides-and-brochures/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 21:39:28 +0000</pubDate>
		<dc:creator><![CDATA[Samuel J Smith]]></dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Audience Engagement]]></category>
		<category><![CDATA[Event Marketing]]></category>
		<category><![CDATA[event planning]]></category>
		<category><![CDATA[Exhibitions]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[future of events]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[Wired]]></category>

		<guid isPermaLink="false">http://interactivemtgtech.wordpress.com/?p=1326</guid>
		<description><![CDATA[<p>Today, Wired Magazine did all event marketers and event organizers a favor, in my opinion.  They created a video based on how they see Wired magazine working on the iPad.  Guess what? It rocks! And there are applications for your event guides and exhibitor brochures. [vodpod id=ExternalVideo.922758&#38;w=425&#38;h=350&#38;fv=videoId%3D66775419001%26playerID%3D1813626064%26domain%3Dembed%26] Imagine how great YOU and your event would [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.interactivemeetingtechnology.com/is-this-the-future-of-event-guides-and-brochures/">Is this the Future of Event Guides and Exhibitor Brochures?</a> appeared first on <a rel="nofollow" href="https://www.interactivemeetingtechnology.com">Interactive Meeting Technology</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>Today, Wired Magazine did all event marketers and event organizers a favor, in my opinion.  They created a video based on how they see Wired magazine working on the iPad.  Guess what? It rocks! And there are applications for your event guides and exhibitor brochures.</p>
<p><span style="display:block;width:425px;margin:0 auto;">[vodpod id=ExternalVideo.922758&amp;w=425&amp;h=350&amp;fv=videoId%3D66775419001%26playerID%3D1813626064%26domain%3Dembed%26]</span></p>
<p>Imagine how great YOU and your event would look if your exhibitor brochures or your event guides worked like this. Ok -they will probably never be this cool &#8211; but what if they were 1/2 as cool?  When I wrote the post <a href="http://interactivemtgtech.wordpress.com/2010/01/27/ipad-it-just-works-but-will-it-work-for-events/" target="_blank">iPad: It just works&#8230;but will it work for events</a> &#8211; I had these kind of applications in mind. I just wasn&#8217;t smart enough to implement it.</p>
<p>Thank you Wired for showing us the way!</p>
<p><a href="http://api.tweetmeme.com/share?url=http://interactivemtgtech.wordpress.com/2010/02/17/is-this-the-future-of-event-guides-and-brochures/&amp;source=samueljsmith"><img style="border:0 initial initial;" src="http://api.tweetmeme.com/imagebutton.gif?url=http://interactivemtgtech.wordpress.com/2010/02/17/is-this-the-future-of-event-guides-and-brochures/" alt="" width="51" height="61" /></a></p>
<p>The post <a rel="nofollow" href="https://www.interactivemeetingtechnology.com/is-this-the-future-of-event-guides-and-brochures/">Is this the Future of Event Guides and Exhibitor Brochures?</a> appeared first on <a rel="nofollow" href="https://www.interactivemeetingtechnology.com">Interactive Meeting Technology</a>.</p>
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