43 Social Media Tips, Tricks, Big Ideas & Real World Examples for Meetings & Events
When it comes to Social Media – all of us are learning. Some of us faster than others. You should be able to benefit from the successes, failures and experiments of other event professionals.
Think of this list as a “social media launching pad” to get your event’s social media program off the ground in a hurry. If you use all of the resources here – then you will find yourself inside a collaborative community of event professionals that are leading the events industry into the world of social media.
The list is loosely organized by category. Though, some articles could belong to several categories.
Start Here
As a starting point, watch this video of David Meerman Scott talking about Social Media in Events to the CMP Conclave in San Antonio, Texas last summer.
[youtube=http://www.youtube.com/watch?v=LAbE16IKu7g&feature=player_embedded]
Resources & Communities of Practice
1. Free Social Media in Events ebook. Three excerpts from this ebook. that you might find interesting:
- Events and Social Media 2010 — Changes Comin’ On
- The Four Cs Of Conferences & Social Media
- 10 Ways Social Media Will Transform Events
2. EventProfs Twitter Group: Self-organized community of Event Professionals
3. Engage365 (Social Media for Events Community)
5. Three Perspectives for Developing a Social Media Strategy for Events
Planning Your Event
6. Social Media For Events: 101 (Link to 10 Social Media in Events Articles)
7. Mashable’s Guide to Using Social Media in Events
8. Meeting and Event Planning with Social Media
9. Why Event Managers Should be Using Social Media
Promoting Your Event
10. Using Social Media To Promote Events
11. 8 ways to use MySpace for Events
12. 13 Ways Linked Supports Event Marketing
13. 5 Powerful ideas for using Facebook for Your Events
14. Social Media Amplifies Event Marketing
15. Why You Need Bloggers and Tweeters at Your Next Event
16. Three Reasons to have your Presenters Create Videos to Promote Their Sesssion
17. Why User-Generated Content is Good for Meetings & Events
Social Media Marketing Guide by Anne Thornley-Brown
18. Social Media Marketing Strategies for Event Planners – Part 1
19. Social Media Marketing for Event Planners – Part 2: RSS Feeds & More About Blogs
20. Social Media Marketing Tools for Event Planners – Part 3: Twitter & Facebook
Social Networking & Community Building
21. Pre-Event Community Building (Excellent Resource)
22. Using Twitter to Build a Community Around Your Event
23. 14 Online eCommunity Options For Your Next Annual Meeting
24. How To Make Your Event’s Social Network Easy to Join
25. How To Increase Social Media (and technology) Adoption
Backchannel and Twitter
26. 10 Reasons Why Your Conference Should Use a Backchannel
27. Bringing Twitter’s Backchannel to the Frontchannel
28. Tips for Using Twitter During Presentations
29. Tweeting At Conferences And Events: The Good, The Better, The Best
30. 5 Ways to Visualize Twitter at Events
31. 8 Tips for Monitoring the Backchannel during your presentation
Other Useful Resources
32. Using Social Media for Meetings and Events
33. Role of Social Media in Future Events?
34. Does Social Media Feel Like an Awkward Embrace
35. Using Social Media To Listen To Your Conference Attendees
36. Social Media in Events Survey
37. Social Media Revenue Streams for Trade Shows and Conferences
38. Technology Plans for 3 Leading Organizations
39. Benchmarking Event-Driven Non-Profit Social Media Campaigns
40. See how welders use Twitter at Tradeshows
41. User Generated Content & Conferences: Shoot the Reaction
42. 6 Must Read Posts about the ROI of Social Media
43. Best Use of Twitter at Conferences: Change the Context
Disclaimer
I am not omniscient and I didn’t stay the night in a Holiday Inn Express. So, I probably missed some useful resources – like like your killer blog post or awesome online magazine article. Please accept my apology and use the comments section to add it to the list.